"B" as an expression of self is at the base of the long project started in
2012 by Luca Viani, DJ-Producer and founder of the record label: B-PURE RECORDS:
Based in London UK, B-PURE RECORDS was born as a Deep House record label.
B-PURE is focused on satisfying particularly the elite crowd of the most luxurious international privee nonetheless the finest ears around the world.
B-PURE bases its vision around the Hedonistic view of Art meant as a Pure Pleasure of
Luca Viani, the main artist and founder, sees the label as a voyage through the sinful world to discover Purity and Freedom